About

| About Effi Nadiv

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An experienced executive with a proven record in International business development and sales in the security market. I have fostered strong working relationships with security companies (CMS’s, Distributors, Telco’s and Retail’s in over 20 countries, always in strategic roles. I am a team builder and motivator, and working with people is an important aspect of any position I have undertaken.

I’m offering 15-years’ experience with rapid advancement through positions as international accounts director.
Able to provide comprehensive solutions and direction in cross-cultural environments.
Effective in developing business relationships.

Dedicated to the achievement of aggressive growth through specific goals and objectives, with a commitment to the customer. works well under pressure and tough competition.

Sales Experience

| Experience

HEAD OF GLOBAL SALES

ESSENCE SECURITY Ltd.
Head of Global sales for Essence Home and Family division, ~$70 million global Manufacturer of security, smart energy, health care and solar products.
Primary role is to increase sales and market presence by selecting the right mix of sales channels and optimizing their performance.
  • Privately Held; Telecommunications & Security industries
  • October 2010 – Present (2 years and 9 months)
  • An Israeli technology company that specializes in the development, design and manufacture of end-to-end security systems for homes and small offices.
  • Sales & Marketing team supervision
  • Contract negotiations
  • Partner recruiting (Telco’s, CMS’s, Cables, Direct marketing companies, Distributors and Consultants).
  • Maintaining and developing increases in existing accounts
  • Promoting existing and new product lines to distributors/dealers and agents.
  • Working to maintain good relationships and ensure a long-lasting partnership with all partners.
  • Managing and pricing turnkey solutions.
  • Planning sales targets for short and long periods and achieving these goals.
  • Holding marketing & sales seminars in house and abroad.

SALES DIRECTOR

ELECTRONICS-LINE 3000 Ltd.
Managed the sales & business development in the South European region for Electronics Line 3000. Electronics line is a leading provider of Security Systems for large Residential and Commercial projects.

  • Public Company; Electrical/Electronic Manufacturing industry
  • February 2007 – July 2010 (3 years 6 months)
  • Managed the sales & business development in the South and East European regions for Electronics Line 3000. Electronics line is a leading provider of Security Systems for large Residential and Commercial projects.
  • Channels management
  • Recruiting (CMS’s, ISP’s, VAS, Distributors and Consultants).
  • Signing Private Label agreements, A-Z solution.
  • Sales growth of 280% in one year.
  • Expanding distribution network in Europe by 60%.
  • Managing and pricing turnkey solutions.
  • Holding marketing & sales seminars in house and abroad,

EUROPEAN SALES MANAGER

VIDEO DOMAIN Ltd.

Selling smart Security Video Solutions for Central Monitoring Stations and CCTV all over Europe. Signing contracts with agents, business partners and sole distributors,Focusing on Western European countries with the highest potential for sales and profit.

  • Privately Held; Electrical/Electronic Manufacturing industry
  • July 2003 – February 2007 (3 years 8 months)
  • Selling smart Security Video Solutions for Central Monitoring Stations and CCTV all over Europe. Signing contracts with agents, business partners and sole distributors,
    Focusing on Western European countries with the highest potential for sales and profit.
  • Development of new accounts.
  • Training and motivating partners in Europe.
  • Expanding distribution network in Europe by 125%.

EUROPEAN SALES MANAGER

BUZZ-VC REMOTE MONITORING MANAGEMENT Ltd.

Selling Software/Hardware PC-based products for Remote Surveillance Monitoring market using popular compressio

Security and Investigations industry

January 2000 – June 2003 (3 years 6 months)

Selling Software/Hardware PC-based products for Remote Surveillance Monitoring market using popular compression platforms of Video, Audio and Data & Transmissions over different communications modes such as: PSTN, ISDN, TCP/IP (ADSL/LAN) and GSM.

Sales Highlights

| Highlights
  • Channels management.
  • Partner recruiting (CMS’s, ISP’s, VAS, Distributors and Consultants).
  • Signing Private Label agreements, A-Z solution.
  • Reached 100% of targets.
  • Negotiating direct sales in my region up to $2.3 millions.
  • Sales growth of 280% in one year.
  • Maintaining and developing increases in existing accounts
  • Development of new accounts.
  • Training and motivating partners in Europe.
  • Maintaining and developing increases in existing accounts
  • Promoting existing and new product lines to distributors/dealers and agents.
  • Expanding distribution network in Europe by 125%.
  • Managing and pricing turnkey solutions.
  • Planning sales targets for short and long periods and achieving these goals.
  • Holding marketing & sales seminars in house and abroad.
  • Planning and exhibiting at various industry trade shows.

Recommendations

“Dear sirs,
Our Company is importing and distributing security products in Cyprus market since 2001. We are currently dealing with 28 different manufacturers worldwide. One of the manyfacturers that we represent is Electronics Line 3000. Our contact person was Effi Nadiv. I and our company are pleased to have Effi supporting us for many reasons. It is about a professional person in his field with excellent background always with new ideas and solutions to help his customers to grow. His willingness and intelligence helped our company to grow and become one of the leaders in a relatively short time.
Our cooperation with Effi has proved to be one of most professional and fruitful since the date that our company was established.”

Phanos Michaelides
Manager” June 19, 2010

Phanos Michaelides, Manager, ELSEC Ltd”

“To Whom it May Concern:

This letter is my personal recommendation for Effi Nadiv. Until just recently, I have been Effi’s immediate supervisor for several years. I found Effi to be a professional and creative sales director, consistently pleasant, tackling all assignments with dedication and a smile.

Effi is a take-charge person who is able to present creative ideas and communicate the benefits. As a sales director he has successfully developed several sales & marketing plans for our company that has resulted in increased revenue. During his tenure, we had a dramatic increase in sales over the years.

Though he was an asset to our Sales efforts, Effi was always a team player and extraordinarily helpful in other areas of the company.
I offer high recommendations for Effi without reservation. If you have any questions regarding this recommendation, please do not hesitate to contact me. ”

Sincerely,

Galit Ziv Harel – Deputy to Ceo at Electronics Line 3000” June 7, 2010

Galit Ziv-Harel, COO, Electronics line 3000
managed Effi at Electronics Line

“Hi all,
I worked with Effi at two different conditions: One when I was product manager at the company and other as an Electronics Line’s customer when I operated an Israeli private label distributor company.
Effi always was the first to help, lead, pushing the company to new sales direction. Effi lead the company to new attractive sales direction with his welcome initiative.
I’m wishing Effi good lack at his new business direction and sure that the company whenever Effi will be, will bless the day Effi joined. ”
All the Best,
Respectfully, Shimon” June 6, 2010

Shimon Kintzlinger, Product Manager, Electronics-Line 3000
worked with Effi at Electronics Line

Projects

| Projects

Contact

effi.nadiv@gmail.com